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Award-winning design studio ODM radically re-imagines the watch face by moving buttons to the center and positioning dual displays on the top and bottom of the case’s sides, lending a bold new look along with better functionality. The reconfigured design makes a big improvement on tiny side-mounted buttons that are tough to use, and the two displays make it easier to read the time from any angle—even while driving.
Made from matte plastic in a variety of colors, the water-resistant timepieces are a limited edition and feature UK designer Michael Young’s signature engraved (along with a serial number) on the back. The O.D.M. Reverse makes an affordably on-trend accessory choice for a playful Spring look.
O.D.M. is a brand of highly designed technical timepieces created for the style conscious consumer. Their mission is to be “original, dynamic & minimalist” and this philosophy is what inspired our name. ODM remains true to that with every single watch they design.


